So what’s the answer to getting through tough times? Is it tightening our belts a notch? Is it drinking one less beer with the boys?  Or is it just having fun and making your dreams come true? We believe that it’s a big part of the formula for success in this or any time.

The fun aspect takes away the seriousness of the game. Suddenly it all seems possible.

That may sound too simple, but it’s the truth. When you don’t work for a big company and you don’t rely on someone else for your pay check, you’re free.

You might think that job security is what you should aim for, but as we’ve seen in the last year even that can disappear in a heartbeat.

The only real security you ever have is your own ability and the self-confidence to make it on your own. Then you have the freedom to grow and be passionate about your business and your clients.

When it’s your business then the money you make is yours. And maybe it’s not as hard as you thought it would be. It all starts with self-confidence.

Remember: Customers don’t care how hard you worked, only whether you solved their problems.

So have fun, inspire others and in turn they will inspire you to achieve success and reach undreamed of heights.

Shane Krider – Polaris Media Group